BRANDING & IDENTITY
Digital design and production blend creativity with precision to craft compelling visuals for web, mobile, email, and social platforms. It’s about creating user-focused designs that are not only visually engaging but also technically sound and optimized for performance. From building responsive layouts and prepping assets for development to ensuring brand consistency across formats and devices, digital production is the bridge between design intent and seamless digital experience. It’s a balance of visual storytelling, platform knowledge, and production efficiency.
KOUKLA
Koukla, one of the first blow-dry bars in the Philadelphia area, approached me to develop their brand identity from the ground up. I created a logo that reflected their modern, feminine aesthetic, designed salon menus and printed collateral to elevate the client experience, and launched their Instagram presence to build awareness and engagement. I also oversaw product packaging, ensuring the brand was consistently represented across every touchpoint.
THE COMIC BOOK VAULT
The Comic Book Vault (CBV) is an online reseller offering a wide range of comic books for collectors and fans alike. I partnered with the owner to design a bold, memorable logo that reflects both the strength of a vault and the excitement of comic culture. The final mark was applied across the brand’s website and business cards, helping establish a professional identity that connects with their audience.
THEO’S MEDITERRANEAN CUISINE
Theo’s Mediterranean Cuisine, a family-owned restaurant in Delaware County, came under new ownership and needed a fresh look to match their vision. I collaborated with the team to design a new logo and menu that captured the warmth of their family roots while elevating the dining experience with a modern, approachable style.
